James Murdoch. Photo courtesy of http://www.seek4media.com
Mobile phone applications that allow users to browse through news stories on their phones are damaging to newspaper circulation, according to James Murdoch, head of News Corp.
An article published on seek4media.com this morning gives details of claims made by Mr Murdoch that newspapers are under threat from quick and easy smart phone apps that provide mobile phone users with the opportunity to simply scan through a variety of the day’s news. In a speech to the Monaco Media Forum, Mr Murdoch described the available news apps as being ‘much more directly cannabalistic of the print products‘ than full newspaper websites, as people begin to favour them over printed news because of their quick convenience.
As a newspaper journalist, the potential decline of newspapers fills me with dread, however I must confess that the various newspaper applications available on my iPhone have made the news so much more accessible to me as I rush through life as a postgraduate student.
The BBC, The Daily Telegraph and Sky News are just a few of the news organisations that have made the move to mobile media, providing users with a free and efficient means of browsing through the day’s news without the hassle of stopping and buying a newspaper as they rush from place to place.
The Moving Media 